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About the Role
This company's crypto compliance products and innovation have the backing of VCs and banks across the world and they have just closed a $60 million series C funding round. This funding means serious growth and they are looking to double the marketing team over the next few months.
A key hire is an analytics expert to sit within this marketing team and work directly with the CMO. You will be instrumental in creating a data driven culture across the performance marketing and sales teams.
Looking at paid media campaign performance
Analysing the performance of outbound email activity - looking at A/B test results
Assessing at the impact of content and communications activity - voice analysis, measuring effectiveness.
Analysing website performance - specifically conversion stats and A/B testing
Looking at what drives pipeline generation and work to optimise this
Presenting and interpreting data insights to a wide range of audiences
Using tools like SQL, Tableau, Google Analytics or similar
Salary / Rate
£70k - £80k
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