About the Role
I am working with a global marketing and communications agency to help them find a Digital Analytics Director to build and lead the capabilities across CRO, digital insights & analytics.
Delivering digital analytics projects for a range of different clients
Building and managing a team of digital analytics specialists
Champion best-practice and define the tools, technologies and methodologies for clients
Build strong partnerships with internal & external stakeholders
Keep up to date with trends and challenges across the industry within digital marketing & analytics
Strong hands-on experience & knowledge of various digital analytics tools & areas - eg. Google Analytics, A/B testing, social analytics, MMM etc.
Experience of evaluating digital performance, developing audience segmentation & applying advanced statistical techniques.